Introduction: Understanding the insights of your Instagram posts can significantly enhance your social media strategy. This tutorial will guide you through the steps to access these insights using a professional account on Instagram.
How to Access Instagram Post Insights
- Open the Instagram app: Start by launching the Instagram application on your mobile device.
- Navigate to your profile: Tap on the profile icon located at the bottom right corner of the home page.
- Access the menu: Once on your profile page, tap the menu icon situated at the top right corner.
- Go to Account Type and Tools: In the menu, choose the option titled ‘Account Type and Tools.’
- Switch to a Professional Account: Select the option to switch to a professional account and then tap ‘Next.’
- Select the appropriate descriptor: Choose the category that best describes you and ensure the ‘Display on Profile’ option is toggled on.
- Complete the switch: Tap on the ‘Switch to Professional Account’ button found at the bottom of the screen.
- Setup completion: Navigate through the setup process by tapping ‘Next,’ closing tabs, or skipping popups as needed.
- View post insights: Once your professional account is set up, select a post and tap on the ‘View Insights’ option at the bottom.
- Analyze the data: A detailed breakdown of insights for that post will appear, allowing you to interpret and utilize the information effectively.
Watch the video version: How To See Post Insights On Instagram 2025 (iPhone & Android)
